How the Italy Online Automated External Defibrillator Market Has Witnessed Substantial Growth in Coming Years?

The prevalence of cardiac diseases in Italy has been on a rise since the past few years. As per the WHO’s data, deaths caused due to coronary heart disease (CHD) reached 108,924 (20.5% of total deaths), in 2017, in the country. The rising consumption of high calorie food, sedentary lifestyle, and surging prevalence of obesity are leading to the increasing incidence of heart-related ailments. After CHD, most of cardiovascular disease-related deaths have been caused because of stroke and heart failure in Italy. 

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As the response of AEDs, when it comes to saving lives in case of emergencies, is rising, they are widely being installed at public places, including schools and colleges, railway stations, airports, shopping centers, leisure centers, and malls. Also known as public-access defibrillators (PAD), these medical devices can be utilized by anyone in case of a cardiac arrest emergency. Various programs, including the Regional Early Defibrillation Program in Italy, are being initiated to provide information regarding the application of AEDs. 

AEDs can be wearable or non-wearable, between which, the demand for non-wearable AED devices has been higher in the country. Since wearable AEDs are not available on online platforms, people opt for non-wearable devices. In addition to this, in order to buy a wearable AED device, doctor’s prescription is needed. Other than this, AEDs are either semi-automatic or fully automatic. Between the two, the demand for fully automatic AEDs has been higher in the past. 

These devices are further expected to be more in demand in the coming years as well, majorly due to their advanced applications, as compared to semi-automatic ones. The heart rhythm is analyzed equally by all AEDs for determining whether a shock is required or not. In case shock is needed, rescuers need to press the button in case of a semi-automatic AED. A fully automatic AED, however, sends shock automatically, after determining its requirement. 

It is because of such advantages of fully automatic AEDs that their demand is rising rapidly in the country. AEDs are utilized at hospitals, clinics, & cardiac centers, homecare settings, public access settings, and pre-hospital care and emergency medical service providers. The demand for these devices is projected to increase at public-access settings in the years to come due to the increasing prevalence of chronic cardiovascular diseases, enhancing healthcare infrastructure, and growing number of awareness campaigns conducted by public and private organizations in the country. 

Hence, the market is growing due to the increasing incidence of chronic diseases and rising installation of AEDs at public spaces in the country.